Jimmy Choo

Working with the photographer Craig McDean, Suburbia’s campaign for Jimmy Choo’s Spring Summer collection was fronted by supermodel and cultural icon Kaia Gerber. Shot in a chic, minimalist grey studio, the concept placed the brand’s playful prints and bold accessories centre stage, framed by Kaia a super model at the peak of her powers. The campaign spanned a full suite of assets, including a dedicated series spotlighting a special capsule collection, with proceeds benefiting a charity close to Kaia’s heart- adding purpose and a personal perspective to the campaign.